衛武營五週年慶 活動識別視覺

飛翔 Volitation ⎯ 
衛武營,將以意志力定義自己飛翔的曲線
視覺取衛武營建築的多個角度曲線,詮釋衛武營的多面向精神與自然地景;疊加的五條結構造型,溝通五週年來場館的蓄能與養成;有機而恣意飛揚的線條,是衛武營不受框架、包容異同、擁抱可能的創新與堅持;漸變的色彩與圓形,意味場館的日與夜藝術生活陪伴,也是接續不斷的永恆動能。系列顏色的設定輔佐行銷活動與產品應用,創造系統而又有豐富變化的應用樣貌。

Weiwuying's 5th Anniversary Celebration ⎯ Volitation
The visual represents the many aspects of Weiwuying's architecture and its natural surroundings. The overlapping structure of five lines symbolizes the venue's growth and energy over the past five years. The organic and unrestrained curves reflect a commitment to innovation and inclusivity, breaking free from limitations and embracing diversity. The shifting colors and circular elements embody the continuous artistic life that accompanies both day and night, serving as an everlasting source of inspiration.

Photos courtesy of 衛武營國家藝術文化中心 National Kaohsiung Center for the Arts - Weiwuying

You may also like

Back to Top