樂淘Letao: 代購 品牌重塑
創造尋寶的樂趣
樂淘Letao 台灣知名代購平台, 取名字 Letao 中的 "O" 與 "L" 造型，結合放大鏡符號，傳達尋寶樂趣盡在樂淘的內涵；大小寫字體混合處理與五色配色的 Logotype 表現，滿足歐美線、日韓線等不同國別的購物區隔，同時創造趣味與親和感，跨境購物是簡單容易而且安全便捷的。
Letao Identity Design
One of the top cross-border Purchasing Agent in taiwan. The New logo was designed to emphasize the Joy of "Treasure Hunting". Drawing inspiration from the letter "O" and "L" in the logotype, combined with a magnifying glass symbol, it conveys the pleasure of treasure hunting at "Letao." The logotype incorporates a mix of uppercase and lowercase letters, along with multi-color palette, catering to the shopping preferences of different regions such as Europe, the United States, Japan, and Korea. Simultaneously, it aims to evoke a sense of fun and friendliness, emphasizing that cross-border shopping is simple, easy, and secure.
